USP Mastery




Market-Dominating-PositionAfter this training, you’ll get to finally understand how to create an MDP!

The purpose of this session is to introduce the concept of a Market Dominating Position. If you ask, you’ll find that most small business owners have heard of a USP (Unique Selling Proposition) yet few have ever thought about what the next step is from the USP. A USP is all about being unique but a Market Dominating Position is all about having the ability to dominate your market.



“The ability to create a market-dominating position will not only allow you to create a better business well but to survive and thrive, particularly in these uncertain times”. None of us know what’s going to happen in the next two months let alone twelve months you need to be fit to survive. So how do I make myself and my business the only logical place for my prospects to do business? The thing is if you do what everyone else does you cannot possibly beat them.

 Is your business truly different from your competitors?

 Do you find that you have to be the cheapest to win work?
 Are you prepared for the difficult times ahead?

 Do you want to be the logical choice when it comes to providing your product or service?

So if any of the questions above resonate with you, then getting this training is the first step to putting this right.

Business Growth Blog.

This is where we post our regular blogs on topics that interest most business owners. There are articles on all aspects of how to help you grow a better business. Check back regularly as we’re publishing new blogs on a weekly basis.

It’s Time to Start Growing Your Business

This is where you’ll find all our courses that are currently available to buy.  Please check back regularly as new courses and workshops are being added on a regular basis. Click on the link to find out more about the course you’re interested in.

FREE 26-part Marketing Course Click Here to find out more.

Business Course Bundles.

These products are bundled together to give you the maximum benefit from your purchase.


Buy one get one free offer.

Buy one standard course and receive an additional course completely free of charge.

Offer expires 30.9.23

You will receive a coupon code on completion of your order. Apply this coupon to any of the courses currently on the site. Note this offer excludes our business coaching programs. Limit of one coupon per customer.

Our Business Coaching Programs

This is where you’ll find out about our business coaching programs. Bespoke 1-2-1 coaching.


It’s Time to Accelerate Your Business Education!

This is where you’ll find all our business book summaries that are currently available to buy.  Please check back regularly as new book summaries are being added on a regular basis. Click on the link to find out more.

Note all the book summaries are available with the ALL ACCESS PASS.

Here is a list of just some of the fabulous business book summaries you’ll have access to. Over 40 and counting…For Just $29.99.

  • Start With Why: By Simon Sinek (Book Summary)
  • Decision Traps: Russo & Schoemaker (Book Summary)
  • The Sticking Point Solution. By Jay Abraham (Book Summary)
  • Crossing The Chasm: By Geoffery Moore (Book Summary)
  • The Power of Habit. Charles Duhigg (Book Summary).
  • The Goal: A Process of Ongoing Improvement.
  • Built to Sell: Creating a Business That Can Thrive Without You.
  • The Challenger Sale (Book Summary)
  • SPIN SELLING By Neil Rackman (Book Summary)

  • Leaders Eat Last By Simon Sinek Book Summary
  • What Clients Love. Harry Beckwith
  • Pricing Mastery For Business Owners.Getting To Yes – By Roger Fisher & William Ury.
  • The Paradox of Choice – Why More is Less – by Barry Schwartz
  • Thinking, Fast and Slow (book Summary) by Daniel Kahneman
  • The Art of Pricing. Rafi Mohammed
  • The 10X Rule by Grant Cardone
  • The Magic of Thinking Big. (David Schwartz) Book Summary

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