Trust me, I’m Lying. By Ryan Holiday. (Book Summary)
Trust me, I’m Lying: Confessions of a Media Manipulator. Trust Me I’m Lying is an eye-opening book about how the modern media operates, the economics that drives it and how the system can be manipulated. Author Ryan Holiday details how he himself manipulated the...
Delivering Happiness: By Tony Hsieh (Book Summary)
Delivering Happiness: A Path to Profits, Passion, and Purpose. In Delivering Happiness, Tony Hsieh uses personal stories to recount his journey to becoming CEO of Zappos.com. He also shares insights on why you should have a passion for what you do, regardless of the...
The Direct Mail Solution: By Simpson & Kennedy (Book Summary)
The Direct Mail Solution: A business owner’s guide to building a lead generating sales driving money making Direct Mail Campaign Fact: More commerce and wealth are created by direct mail than any other media. This was true before the internet…and is still true now. If...